David Campos Named CEO at RiteScreen, Industrial Diversification Leader

RiteScreen has named David Campos its new CEO, works well October 20, 2025, signaling a formal leadership transition at a niche industrial manufacturer growing beyond its core screen business.

I’m Cathy Reyes, and in my world that means I’m looking at leadership moves that could shift product lines, sales channels, and the culture needed to run a high-fidelity manufacturing operation. RiteScreen, the largest independent maker of window and patio door screens in North America, sits at an intersection where long product cycles meet fast moves into digital channels. The board’s pick, Campos, brings more than 20 years in industrial leadership, with roles at Broan NuTone and GCP Applied Technologies. That background matters because RiteScreen has spent the last few years diversifying while maintaining a tight handle on its OEM backbone and, more recently, direct-to-consumer channels.

Leadership transition and Campos’s track record

The headline is blunt: Campos steps into a key role at a time when RiteScreen is pushing growth through both product diversification and channel expansion. The board highlights his track record of value creation and customer-focused strategies as the key reason for his appointment.

Campos’ resume reads like a path through a few hard markets: turning around underperforming units at GCP’s Specialty Construction Chemicals and steering Broan NuTone through adverse market conditions to solid results. He’s not coming in to manage a quiet legacy; he’s stepping into a leadership cadence designed to speed up momentum in a diversified portfolio.

Operational footprint and planned focus

From a pracctical standpoint, RiteScreen operates nine facilities across the U.S., covering manufacturing, sourcing, packaging, engineering, and logistics. The company has a 75-year history, rooted in OEM supply and now accelerating direct digital channels. Nine sites isn’t a small footprint; it means Campos will need to balance plant-level performance with corporate-wide initiatives like the FlexScreen acquisition and the push to scale e-commerce platforms. I’d expect the new CEO to demand clear accountability on operational efficiency, supply chain resilience, and product development timelines, because the company’s growth is anchored in both breadth of offerings and speed to market.

Campos’ leadership footprint at MIT, master’s degrees in Management and Civil Engineering, reflects a blend the sector respects: theoretical rigor paired with practical, on-the-ground execution. His prior roles include President of Canada at Serta Simmons and VP at Kimberly-Clark Professional for Latin America, plus a seven-year stint at McKinsey.

Strategic positioning for a multi-national system

That mix matters because RiteScreen isn’t just selling screens; it’s coordinating a multi-national product and service system with OEM customers, direct consumers, and distributors. The move to bring in someone who has led in consumer-facing industries and high-performance teams signals the board’s intent to tighten execution discipline while exploring new revenue streams.

I have no doubt Campos will focus on customer-focused value as a competitive lever. The board’s language around customer-focused strategies isn’t rhetorical, it maps to a real agenda: improve product mix for growth, push digital channels without sacrificing service, and scale operations to support broader market reach. The outgoing CEO, Chris Yankowich, framed the transition as a deliberate handoff: it’s a good time to pass the baton, given the progress RiteScreen has already made in diversification and digital acceleration. Yankowich will stay on as an advisor and board observer to help maintain continuity, which reduces the risk of disruption during leadership change.

Recent moves and what Campos inherits

RiteScreen’s recent moves reinforce the planned arc Campos inherits. The FlexScreen acquisition broadened product breadth, while digital and e-commerce initiatives were accelerated under Yankowich’s tenure.

Campos now inherits a company capable of delivering precision manufacturing with a digital backbone, plus a product strategy that includes new lines and the possible for cross-sell across OEM and DTC channels. He’ll need to translate that product and channel mix into concrete capital allocation decisions, plant utilization targets, and go-to-market plans that preserve service levels across national accounts while driving direct consumer sales growth.

Leadership cadence and performance expectations

Leadership transitions in specialized manufacturing aren’t just about who sits at the table. They’re about the operating rhythm the leader enforces. Campos’ prior leadership experience suggests he’ll bring a disciplined approach to high-performance teams and cultures, a topic the board emphasizes in its public statements. For RiteScreen, the real test is how quickly he can convert that leadership philosophy into measurable improvements: product development velocity, on-time delivery, and margin expansion across a broader product portfolio. The nine facilities across the U.S. imply a distributed execution model that benefits from clear standardization on processes and metrics. Expect Campos to push for common KPIs across sites, tighter inventory management, and a sharpened focus on supply chain resilience given the current macro rhythm in industrial supply chains.

Market context and governance implications

From a market perspective, RiteScreen remains a 75-year-old specialty manufacturer in a space where durability and reliability matter as much as innovation.

The company has weathered shifts toward digital channels, and Campos’ track record at Broan NuTone shows he understands how to operate in markets that demand both cost discipline and product differentiation. The leadership transition happens at a moment when diversification into new product lines and sales channels is already underway, so the question becomes: how fast can RiteScreen translate strategy into execution? In my experience, the fastest path is a concrete, near-term plan that matches product roadmaps with plant capacity and channel investment, without losing sight of core customers who rely on consistent, high-quality screens.

In terms of governance, the board’s decision to appoint Campos with an eye toward long-term value creation indicates a risk-on stance toward growth initiatives. The executive appointment is paired with a clear transition plan: the outgoing CEO stays on as advisor and board observer to smooth the handoff. That’s a practical move in a niche manufacturing business where relationships with OEMs and distribution partners are critical to revenue stability. It also signals a preference for continuity in customer relationships and a measured approach to changing the leadership cadence.

Bottom line and practical implications

To sum up what matters: Campos is stepping in with two decades of industrial leadership, including turnaround experiences, and a history of working across North American and international markets. RiteScreen is a well-positioned manufacturer with nine U.S. facilities, a 75-year lineage, and an ongoing push into digital channels and direct-to-consumer sales.

The combination of Campos’ leadership style and RiteScreen’s planned initiatives points to a focus on accelerating product diversification, strengthening customer-focused value, and improving execution across a dispersed manufacturing footprint. If Campos can translate his past success into faster product cycles, better channel alignment, and tighter operational metrics, RiteScreen stands to sustain its growth trajectory.

Key takeaways in a quick glance: Campos brings industrial leadership depth and a track record of value creation; RiteScreen transitions leadership while maintaining continuity; nine facilities and 75+ years of history anchor the company’s credibility as it diversifies; the acquisition of FlexScreen and digital acceleration define the growth path; the transition plan keeps the outgoing CEO on board to minimize disruption. For readers, the practical implication is simple: expect a tighter execution playbook, a sharper product-and-channel strategy, and a stronger push to monetize the expanded product lineup without losing service quality. If I had to name the single signal to watch, it’s how quickly Campos translates the customer-focused strategy into concrete, measurable improvements across the nine facilities and the new product lines.

Sources:

• https://www.businesswire.com/news/home/20251020029656/en/The-RiteScreen-Company-Appoints-David-Campos-as-New-CEO

• https://www.businesswire.com/newsroom?industry=1000134

Cathy Reyes

CEO of The Dot Blog. I can bring a lot to the table about leadership and team management as a media network has a lot of this.
During my career I have spent most of my time working in teams and managing one, so I like to share with others how companies and leaders in the business world manage their teams and what are the strategies to be a good leader.